The second-largest home improvement retailer in the world has now found a way to help small businesses looking to participate in online retailer affiliate programs. As an open supporter of e-fairness legislation, Lowe’s program supports small businesses that refer online consumers to Lowe’s products for a fee.

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In 1870, Hugh G. Harrison provided the seed money for BS Bull and Company, a dry goods wholesaler serving the Minneapolis/St. Paul region. Although the company’s existence was short lived, its founders continued on their quest to develop similar enterprises, and in 1926, they joined to form Winston and Newell Company, the direct parent of Supervalu. 

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David Friedman, SVP and president of marketing for Sears Holdings, believes the company's staying power comes from its ability to remain a trusted retailer that Americans rely on to shop for their essential home and lifestyle needs. 

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