March 20, 2013 - Hello Products greets the world with the launch of the first-ever seriously friendly oral care line, called "hello." With a lineup of 99% natural toothpaste, mouthwash and breath sprays, "hello" promises a friendly mouth: healthy, white teeth, fresh breath, and a clean, moisturized mouth – with no harsh chemicals, artificial colors, alcohol or pain. The "hello" brand debuts in distinctive designs created by BMW Group DesignworksUSA, a subsidiary of BMW Group, and offers a departure from traditional bottles and tubes. In an unprecedented relationship between a consumer packaged goods (CPG) company and the world-renowned design arm of the performance automotive leader, "hello" and BMW Group DesignworksUSA partnered to create breakthrough solutions that bring the brand's seriously friendly spirit to life.
Read more: Say 'hello' to Seriously Friendly Oral Care
March 20, 2013 - Nickelodeon and Fuhu, Inc. today announced a multi-year deal to produce and distribute Nickelodeon-themed tablet accessories and nabi Jr. tablets pre-loaded with the network's content. The first release of the partnership is the recently launched, touch screen nabi Jr. tablet, filled with educational apps, games, and videos, from hit Nickelodeon preschool series including, Dora the Explorer, Team Umizoomi and Bubble Guppies. This spring, a line of Teenage Mutant Ninja Turtles-inspired mobile tablet accessories, such as character bumpers, Kinabis and stands, will be available nationwide.
Read more: Nickelodeon, Fuhu Sign Multi-Year Deal To Produce And Distribute Nickelodeon-Themed Tablet...
March 19, 2013 - Apparently, spring is supposed to start tomorrow. But you wouldn’t know it looking out the window here in Boston. Given the late winter snowstorm here, it is only fitting to talk about plans for the Christmas 2013 retail season. Too early, you say? Not if you are planning ahead, and Mars Chocolate North America certainly is.
Read more: Mars Chocolate North America looks ahead to Christmas 2013
March 19, 2013 – Mind Candy, the entertainment company behind the global kids’ phenomenon Moshi Monsters, today announced Penny Handscomb as its new Chief People Officer. Handscomb will lead the company’s human resources and talent management, and will be central to cultivating company culture as Mind Candy continues to expand globally.
Read more: Monster Recruitment Drive for Mind Candy at GDC; Penny Handscomb announced as Chief People Officer
March 19, 2013 -- Leading multichannel retailer HSN and HGTV, America’s leading home and lifestyle brand, today announced the debut of HGTV HOME Outdoor Living, only at HSN. Launching across HSN and HGTV’s multiple platforms on March 19, HGTV HOME Outdoor Living will redefine the outdoor living retail landscape with top HGTV experts appearing on HSN, including Designer John Gidding, star of Curb Appeal. The HGTV experts will offer advice and showcase an assortment of high-quality, HGTV-curated, outdoor products, including exclusive HGTV HOME branded items.
Read more: HSN, HGTV Partner to Redefine Outdoor Home Category at HSN
March 18, 2013 - Keds is hitting the road this spring as a sponsor of seven-time Grammy winning, multi-platinum singer-songwriter and style icon Taylor Swift's North American RED Tour, kicking-off on March 13 in Omaha, Nebraska and continuing through September. To celebrate, Keds is releasing a limited edition Champion sneaker featuring the names of each city on the tour. Fans can receive exclusive access to ordering and see the shoe in person by visiting the Keds Style Studio, a unique pop-up brand experience inside each venue where they can learn more about Keds footwear and apparel.
Read more: Keds Announces Sponsorship Of Taylor Swift's 'RED Tour'; Releases Limited Edition Tour Sneaker
March 18, 2013 - The nation's #1 airport bookseller, Hudson Booksellers, today announced the launch of its new e-commerce venture, www.HudsonBooksellers.com. The site was developed through the American Booksellers Association's Indiecommerce platform. In addition to offering Kobo e-books, HudsonBooksellers.com makes it possible for customers to shop for any book, in any format, at any place or any time – while building on the convenient experience of shopping at the most trusted brand-name bookstore for travelers.
Read more: Hudson Booksellers Turns a New Page: Online Bookselling
March 15, 2013 - Rubie’s Costume Company Inc. today announced it will be coming out with a line of licensed costumes, accessories, make up and masks based on Oz the Great and Powerful. The film hit theaters March 8th and is directed by Sam Raimi and stars James Franco, Mila Kunis, Rachel Weisz and Michelle Williams.
Read more: Rubie’s to produce costume collection inspired by Oz the Great and Powerful
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