Yahoo Sets Its Sights on Polyvore


Because of its position in the e-commerce market, Polyvore announced this week that it will be acquired by Yahoo. With this acquisition, Yahoo hopes to enhance its consumer and advertiser offerings by utilizing Polyvore’s platform of combined community and commerce. Polyvore already dominates social, mobile and native content, so Yahoo hopes the company will accelerate its own growth in those arenas.


Yahoo Sets Its Sights on Polyvore