Brand strategyNews Why are luxury shoppers turning to TikTok and Instagram for product discovery? 16 July 202516 July 2025 sarahrudge Retail, Technology, Social media 4 min read Luxury shopping once meant carefully curated flagship stores, marble floors, and exclusive personal shoppers. Yet today’s... Read more
Brand strategyNews Sephora rolls out Lyft ride credits to attract shoppers back to stores 16 July 202516 July 2025 sarahrudge Retail, Stores, Strategy 4 min read Sephora is charting new territory in its push to revive foot traffic in its physical stores.... Read more
StoresNews Walmart is exploring dark stores to accelerate online deliveries and operations 16 July 202516 July 2025 sarahrudge Retail, Stores, Delivery 4 min read Walmart’s adoption of dark stores marks a significant step in its transformation from big-box retailer to... Read more
Brand strategyNews L’Oréal acquires Color Wow to target luxury haircare demand 16 July 202516 July 2025 sarahrudge Retail, Brands, Strategy 4 min read L’Oréal’s recent move to acquire Color Wow highlights the company’s steady push to grow its premium... Read more
TrendsNews Barbie makes history with first doll representing type 1 diabetes 9 July 20259 July 2025 Molly Gilmore Barbie, Retail, Toys 4 min read In a landmark move toward inclusive play, Mattel has launched its first-ever Barbie doll representing a... Read more