Brand strategyInsights PRS Guitars has been publicly endorsed by a wealth of talent – from Carlos Santana to Beyoncé 15 February 202315 February 2023 Iain Maryland, USA, PRS Guitars, Paul Reed Smith, Meghan Efland 6 min read Established in 1985 by Paul Reed Smith, PRS Guitars is a name that carries with it... Read more
FashionLicensingBrand strategyInsights Holding licenses with some of the biggest brands in the world, Concept One Accessories continues to drive its innovative products into new international markets 15 February 202315 February 2023 Iain USA, Concept One Accessories, fashion, Entertainment, Licensed, New York 8 min read Established in 1999, Concept One Accessories (Concept One) has quickly developed a reputation as the go-to... Read more
EnergyStoresBrand strategyInsights From humble beginnings to a California community – how Superior Grocers has become a cut above 12 December 202216 February 2023 Iain 8 min read Read more
EnergyStoresSustainabilityTechnologyBrand strategyFeatures An enormous opportunity 6 September 202214 November 2022 Iain Centric Software 5 min read Paula Biste reveals how digital transformation is changing retail Read more
Brand strategyNews Creating customer relationships 6 September 2022 Iain 1 min read Leading customer engagement platform, SALESmanago, acquired 100 new customers in the first half of 2022, including... Read more