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Brand strategy

EnergyStoresTechnologyBrand strategyInsights

Navigating Success: The Evolution of truenorth

22 March 202229 April 2024 Iain 8 min read
Behind the truenorth name is a family legacy built upon providing a quality customer experience, while... Read more
Brand strategyInsights

King’s Hawaiian: Driving Innovation with Omni-Channel Strategies and Exciting Campaigns

22 March 202229 April 2024 Iain 8 min read
There’s a great deal of excitement at King’s Hawaiian, and for good reason: the company is... Read more
LicensingSustainabilityBrand strategyEcommerceInsights

Character World

22 March 202214 November 2022 Iain 6 min read
Following from the appointment of James Walker as its CEO, leading bedding and home textiles supplier... Read more
Brand strategyFeatures

A new face

21 February 202214 November 2022 Iain E-commerce, Joris Kroese, Hatch 6 min read
The evolution of e-commerce and consumer expectations since Covid-19. By Joris Kroese Read more
FashionLicensingBrand strategyFeatures

Attract and retain

21 February 202214 November 2022 Iain Licensing, Amanda Cioletti, License Global magazine 5 min read
Entry into licensing: 101 for Retailers. By Amanda Cioletti Read more
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