SALESmanago, founded in 2012, employs almost 400 people. The company’s current ARR has reached EUR 20 million at 40% growth. It offers a zero party, data-focused Customer Data Platform with natively-built omnichannel execution.
A recent study by McKinsey found that inflation has caused more customers to switch brand loyalties since the beginning of 2022 than in all of 2020 and 2021 put together. “Today’s e-commerce businesses are faced with extremely difficult market conditions,” says Greg Blazewicz, founder and CEO of SALESmanago. “As a result, we’re seeing more and more mid-size companies investing or planning to invest in customer data management solutions that will allow them to take control of their customer relationships.”