Mars Chocolate North America looks ahead to Christmas 2013
March 19, 2013 – Apparently, spring is supposed to start tomorrow. But you wouldn’t know it looking out the window here in Boston. Given the late winter snowstorm here, it is only fitting to talk about plans for the Christmas 2013 retail season. Too early, you say? Not if you are planning ahead, and Mars Chocolate North America certainly is.
Mars Chocolate North America is already passing out news about its new Christmas line-up. The 2013 Mars Christmas portfolio with feature “new items and returning favorites.” According to a Mars Chocolate North America Christmas 2013 fact sheet:
“In 2012, the Chocolate Gifting segment and Decorating/Snacking segment each grew by 6.4 percent over the prior year. To meet these trends, Mars is introducing several options, from M&M’S Brand MINIS Milk Chocolate Candies for holiday baking to gifts like a collectible M&M’S Brand Recipe Box Tin – complete with red and green candies, recipes and a cookie cutter — and a 16-ounce SNICKERS Brand Slice n’ Share Bar.”
Items on the menu include:
- Twix Santa Singles
- Twix Santa 6-Pack
- M&M’S Recipe Box Tin
- M&M’S Milk Chocolate Candies for the Holidays Cane
- M&M’S Milk Chocolate Candies Gift Box
- M&M’S Peanut Chocolate Candies Gift Box
- M&M’S Fun Size Milk Chocolate Candies for the Holidays
- M&M’S Minis Milk Chocolate Candies Tube
- M&M’S Minis Milk Chocolate Candies for the Holidays
- Snickers Slice n’ Share Bar
- Minis Mix Chocolates for the Holidays – features Snickers, Twix, Milky Way and 3 Musketeers
- Minis Mix Chocolates for the Holidays Big Bag – features Snickers, Twix, Milky Way, Milky Way Dark and 3 Musketeers
- Snickers Minis Variety Mix Big Bag