May the 4th Be With You

April 15, 2014 – Did you know that May 4th is Star Wars Day? Well, on May 4th, MY M&M’S is unveiling “sweet” Star Wars-themed MY M&M’S chocolate candies and merchandise. Now, fans of either the dark or light side can join the chocolate – ahem – ‘m’pire and display their allegiance with special blends of M&M’S with well-known Star Wars phrases and characters, like Darth Vader and Yoda. Available in a wide variety of packaging options, Star Wars MY M&M’S are an attractive party favor for celebrations on May 4, or to help celebrate any special occasion.

“Star Was is a phenomenally well-known and well-loved franchise and, with the introduction of Star Wars-themed MY M&M’S, fans have a fun and unique way to show their dedication,” said Leslie Convey, General Manager of MY M&M’S.

MY M&M’S allows Star Wars fans to choose from a wide variety of unique merchandise at www.mymms.com/StarWars, including Star Wars M&M’S Blends, Star Wars Character Candy Dispensers, Star Wars Glass Bowls and Star Wars Party Favors.