TechnologyEcommerceNews New study is helping e-commerce brands to evade negative customer reviews with latest research 12 April 202312 April 2023 Iain IMRG, Andy Mulcahy, Delivery, eCommerce, Returns, Scurri 2 min read The data states that 64 percent of consumers leave negative online reviews in the case of... Read more
TrendsLicensingNews Colorful, playful rugs that celebrate artistic expression and kindness are now available from Crayola® and Well Woven 6 April 20236 April 2023 Iain rugs, creativity, home decor, crayons, art, Crayola, Well Woven 2 min read Creativity icon Crayola and home decor company Well Woven have partnered to create a new licensed... Read more
LicensingBrand strategyNews Kellogg transports fans with first-ever macaron flavored cereal 5 April 20235 April 2023 Iain ZAG, Ladybug, Cat Noir, breakfast, cereal, Kellogg 2 min read One of the most beloved cereal brands is uniting with the globally popular animated kids TV... Read more
LicensingNews ZAG Enters Billion Dollar Pet Space with Miraculous™ 14 March 202314 March 2023 Iain ZAG, ZippyPaws, Ladybug, Cat Noir, Miraculous 2 min read Global independent animation studio ZAG has signed its first pet license with ZippyPaws to bring superhero... Read more
LicensingNews Afro Unicorn continues to blaze a trail 8 March 20238 March 2023 Iain Afro Unicorn, Women’s History Month, April Showers, Magical Beauty 3 min read Further expanding the Afro Unicorn® program and perfectly timed with Women’s History Month, founder and African... Read more