Expansion continues

Mediterranean plant-based meat company Heura has launched in Mexico, offering its 100% plant-based products in Walmart, City Market, Fresko and La Comer


Heura’s plant-based chicken bites and strips, burgers and meatballs (exclusive to City Market Group) will all be available throughout the country, offering all of the benefits of animal-meat without the extensive health, climate and animal concerns.

“With nearly 130 million people living in Mexico, we recognize the power of its people to change the food system into one that’s designed to protect the things we all love: the planet, people and animals,” said Food Activist and Heura CEO Mark Coloma. “Our goal is to provide a product that allows kitchens across Mexico to remain the heart of the house that embraces and celebrates traditions, but in a new and improved way that promotes a healthier and more sustainable future.”