Protect Your Customers, Build Their Trust and Grow Your Business
When your customers come to your site to shop, they’re looking for convenience, ease of purchase and entertainment. They also are looking for protection from the online “bad guys.” Your customers trust you to automatically protect them from hackers, identity theft, phishing, malware, and the like. In light of some recent retail security breach fiascoes, however, a growing number of consumers are wary about shopping online.
How are you protecting your customer’s identities and profiles while they browse your site? What kinds of security policies do you have in place? Here are some ways to increase your security online so that your customers trust you implicitly.